Retail Highlights - August 2021

Your next best seller : Mineral B PRO

A unique and highly differentiating product, an absolute customer favorite, the Mineral B PRO is your next best seller

1. It is unique on the market

Featuring a beautifully designed, cast stainless steel handle, it is 100% safe to use in the oven and on the grill, making it incredibly versatile and virtually limitless.

2. IT IS AN EASY AND FAST SALE

More expensive than our regular Mineral B, Mineral B PRO is also selling faster and better among the passionate cooks. Bring it in stock ahead of the holiday season

3. IT IS A CUSTOMER FAVORITE

Introduced in late 2020, it already boasts hundreds of 5 star reviews with a constantly growing army of die-hard fans. It is our best and fastest seller ever.

4. It HAS selected distribution

You won't find it on Amazon, only on our website and at a handful of selective retailers. MAP is strictly controlled and respected.

For all orders placed before 9/1,

get 10% off wholesale ON MINERAL B PRO

Mineral B PRO Fry Pan

Size 8'' ~ SKU 5680.20 ~ SRP $84.95

Size 9.5'' ~ SKU 5680.24 ~ SRP $94.95

Size 11'' ~ SKU 5680.28 ~ SRP $109.95

Mineral B PRO Fry Pan - 2 handles

Size 12.5'' ~ SKU 5680.32 ~ SRP $134.95

Mineral B PRO Country Fry Pan

Size 11'' ~ SKU 5684.28 ~ SRP $139.95

New SRP effective 9/1/2021

5-star Customer Reviews

"Second pan from this brand and I gotta say I absolutely love them. I plan on getting the last two sizes and hopefully a wok in the future. Highly recommend them. Easy to season and maintain and then they get better faster than cast iron in my opinion."

"I love the my pan, I’ve heard great things from friends of mine and I have to say they don’t disappoint. I had a few questions after I received mine and was worried about but I contacted customer service and they were fantastic and informative. I highly recommend these pans if anyone wants a pan that will last a lifetime and will only get better with use."

"Last Summer (2020) I decided to replace my Calphalon commercial frying pans from the early 80's. After reading many reviews and testimonials, I purchased a De Buyer Mineral B Element Pro 24 cm frying pan. This pan has performed so well (much better than the Calphalon) that I wondered why I didn't make the change sooner."

"Just got this and already it’s a workhorse. Really easy to season — we’ve only had it two weeks and it’s looking quite good — and its relatively small size makes it very easy to handle compared to our 12.5 inch DeBuyer, which my wife especially appreciates. Eggs slide around on the surface! I love that it’s totally oven compatible, too."

de Buyer and Amazon: update on the situation - NEW

Like we already told you, earlier this year, we decided to move away from the 1P model (where Amazon buys and resells our products) and to work with an exclusive reseller for the brand (3P model). Preserving the integrity of the brand and maintaining our MAP is our priority, to protect our relationship with you and all our valued retail partners. The transition has started, and Amazon is currently aggressively discounting our products to move inventory, and this is primarily affecting our Mineral B fry pan. Until Amazon runs out of stock, there is nothing we can do regarding pricing, and we have decided to stop offering the Mineral B fry pan to our consumers, as we want to avoid nurturing a price war. Offering the Mineral B PRO as an alternative is your best way of working around this situation, with a lot of advantages for your business. As always, we want to thank you for your business, and we invite you to contact us if you have any questions.

Back to School & Holiday Sneak Peaks

Perfect for Back to School

ALCHIMY 6-pieces set

A new de Buyer launch, the ALCHIMY collection offers the great performance of a multilayer stainless steel in a distinguished brushed exterior finish, at an affordable price. Works with all cooking surfaces, including induction. Made in France.

Set and open stock availability: 9/1/2021

Set 6 pieces: Saucepan 6.3'' with glass lid, Rounded Sauté Pan 9.5'', Stew Pan 9.5'' with glass lid, Frying Pan 11''

Set 6-pieces - SKU 3600.S6 - SRP $799.95 - MAP $639.95

Order before 9/1/21 and get 10% off wholesale!

Back to School / Holiday

AFFINITY 6-pieces set

AFFINITY is a new addition to our US catalog. With its 5 layers and its beautifully polished exterior finish, it is the perfect gift for a passionate cook that also values esthetics. Works with all cooking surfaces, including induction.

Made in France.

Set and open stock availability: 9/1/2021

Set 6 pieces: Saucepan with lid 6.3'', Conical Sauté Pan 9.5'', stew pan with lid 9.5'', Frying Pan 11''

Set 6-pieces - SKU 3700.S6 - SRP $999.95 - MAP $799.95

Order before 9/1/21 and get 10% off wholesale!

Holiday Special

INOCUIVRE 5-pieces set

Our INOCUIVRE copper collection is now available in a set, just in time for the holiday season. Performance and elegance are combined in this luxurious and versatile collection. Works with all cooking surfaces, excluding induction.

Made in France.

Set availability: 9/1/2021 - Individual SKUs in stock

Set 5-pieces: Saucepan with lid 6.3'', Sauté Pan 9.5'', Round Stewpan with lid 9.5''

Set 5-pieces - SKU 6400.S5 - SRP $1,799.95 - MAP $1,499.95

Order before 9/1/21 and get 10% off wholesale!

Current Retail Promos

2021 Retail Catalog

TO ORDER WITH US or TO CONTACT US

sales@debuyer.com

773-754-3277 Mon-Fri 9-5pm CT